Green marketing or sustainability marketing that, in addition to it being better for the environment, is why several companies have are going green in the future. As marketers, if you work at a green company, all the sustainable things your company does should be marketed. That means sustainability marketing is a big shift from traditional marketing, which focuses on revenue and profits.
Green marketing or sustainability marketing that, in addition to it being better for the environment, is why several companies have are going green in the future. As marketers, if you work at a green company, all the sustainable things your company does should be marketed. That means sustainability marketing is a big shift from traditional marketing, which focuses on revenue and profits.
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